We also did in-depth market research and data analysis to accentuate the fit, quality, and comfort of our products. We believe our data-centric approach, supported by our innovative and institutionalized design process and experienced design team allows us to develop new and differentiated trends. Keeping the pace with ever-evolving demand of the fashion-conscious genre, we have also explored trendy minimalist occasion wear. This straight kurta is the perfect partner for wearing it at the office or on a casual day wearing a dress and feels comfortable the entire day! Try this for your casual errands and outings, and you can effortlessly look beautiful.